Basic-Max 52" Ceiling Fan, Silver/Maple Blades

From the hearts and souls of two brothers convinced that family matters above all else, emerged Maxim Lighting®, a unique company founded on the values and principles passed down to them for generationsâ€"wise, compassionate leadership; respect at all levels; support and collaboration; a strong work ethic; and earned loyalty. From the designers to the manufacturers, from the sales representatives to the customers, Maxim Lighting functions as a closely knit family, committed to understanding and meeting the needs of each member. This simple but powerful philosophy propelled Maxim Lighting to the top of the lighting industry and continues to set the company and its people apart from the status quo.
Maxim Lighting began with the hard work and dedication of Jacob Sperling, who came to Los Angeles on a student visa in 1965 to pursue his education in aeronautical engineering. While studying, he worked as a sales associate for a lighting retailer and became acquainted with the lighting industry. Jacob quickly realized that customer satisfaction led to innovation in both design and utility. Soon, he was spending his nights working in his garage that he turned into a makeshift factory, designing and engineering his own fixtures and selling them locally. His customers were so impressed by his original, innovative designs in beveled glass and brass that demand increased and Jacob began selling his designs throughout California from the back of his station wagon. In 1970, Jacob asked his brother, Zvi Sperling, to assist him in creating a company focused on customer needs and expectationsâ€"and the family business was born.