BIM marketing Blog Posts
New jobs at BIMstop
BIMstop has had a very successful year so far and is looking to grow its team further. We've always set out to build a great company, in what we see as a very exciting industry. To achieve that we've focussed on hiring the best and most motivated people we could fin... Read More
BIM as a Marketing Tool
I found this great video that shows the incredible use of BIM as a marketing tool. I think the video shows that BIM is the way forward, not just for the AEC industry, but also for real estate and property developers. The video just portrays what can be done to showc... Read More
Manufacturer's return on investment calculator
Return on investment - it's what makes the business world go around. Return on investment or ROI is often a key part of marketing discussions, especially when different channels are being compared.As BIMstop offers a powerful marketing solution to building product m... Read More
BIMstop helps supercharge all of your existing marketing channels.
Traditionally marketing channels have been quite soloed. They all have the same aim; to drive more business to your company, but often get layered on top of each other with not a lot of cross over potential.At BIMstop we believe BIM content is truly different and ca... Read More
Use Your BIM Content To Enter Another Region
The companies we work with find that their BIM (building information modeling) content becomes a valuable marketing tool. The theory behind this is simple; give architects a tool to make their lives easier, in turn their use it on more of their drawings & BIM mo... Read More
Speed Changes Everything
Everyday we want something done faster, or as you'll sometimes hear "we need it by yesterday".This is why BIM is growing so rapidly, it speeds the construction and documentation process up, streamlining everything, so that is can be delivered fast. With the recent C... Read More
BIM Trends
We always keep an eye on BIM and its trends across the globe.Below is a graph showing the search volumes for BIM, Revit & ArchiCAD on Google. There doesn't seem to be much growth in either direction between the three. One thing we did notice though, as that even... Read More
Under the Hood: Barrington Arch 5 Step Process
When developing BIM content, at Barrington Arch we use our own custom developed 5-step process. This helps to make sure that the content is not only built to the highest of industry standards, but also meets the needs of your company's target market. The process goe... Read More
BIM Content vs Magazine Advert
An advert in a magazine, goes out to your target market once. Is seen very briefly one time (normally a few seconds), then it gets put away forever. It is also an interruption.A manufacturers BIM (building information modeling) content goes out to its exact target m... Read More
High Speed Doors BIM Content
Recently we've been hard at work building some BIM content for High Speed Doors in New Zealand.This content has been built in both Revit & ArchiCAD formats and we expect it to yield great results for them. Below is a screen cast of the ArchiCAD High Speed Doors... Read More
BIM Content Shouldn't Be An Add-on Service
More & more we are seeing companies that run "building product directories" adding BIM (building information modeling) content as an add-on service for their already advertising clients, this in a lot of ways makes sense, as it helps to promote BIM & helps m... Read More
BIM models add value to your technical data.
A BIM is often thought of as simply creating 3D smart models of your products... This is partly due to the companies pushing it, but a thought process we'd like to change.At Barrignton Arch BIM content is more than just 3D models, they also become a technical soluti... Read More
What BIM Means For Doors
At the moment we are working with two doors manufacturers to bring their products to BIM (building information modeling), for both the ArchiCAD and Revit formats.Maybe your company manufacturers doors & you're looking for a new way to market them to architects &... Read More
Barrington Arch @ CDC High tech Launch Night
Although it doesn't compare to todays announcements at Apple's WWDC conference, we will be doing a short key-note presentation at this years Canterbury Development Corp (CDC) Hi-tech launch evening.We've recently been working in close with CDC and New Zealand Trade... Read More
BIM & Concrete Products
Concrete products are huge part of all buildings now days. Not so surprisingly they can also benefit hugely from being integrated into BIM!If your company manufacturers any of the following products you should start thinking about getting them into a BIM format such... Read More
BIM & Beam Manufacturers
At the moment we are building some BIM content for ProWood NZ who manufacturer engineered timber beams. BIM provides a huge oppotunity for beam or "structure" manufacturers to get their products into a project early and become more apart of the design team.When putt... Read More
BIM & Window Manufacturers
How does BIM affect window & door manufacturers??We've been working with a couple of window & door manufacturers recently, they've noticed the move to BIM (building information modeling) software & have wondered how the growing use of Revit & ArchiCA... Read More
Barrington Arch BIM eBook
We've made a few updates to our Guide to BIM (Building Information Modeling) eBook. Whether you're a consultant or a product engineer feel free to download your copy. It will help you to better understand where you & your company fits into the "BIM" process/cycl... Read More
The time difference from someone specifying, to actually buying.
There's always been a huge difference in the time from when someone specify's a manufacturers product, until the product is actually bought (and/or built). This can be anywhere from months to years.As everything now days is speeding up, construction times, manufactu... Read More
Questions about BIM? (Building Information Modeling)
We've got a new website on the way, which is very exciting!We get a lot of requests for information about "BIM" (Building Information Modeling) and our new website is going to have a lot of great content which we hope will answer a lot of questions for people.In the... Read More
Autodesk Revit Door Families
Here are a couple of images of some recent door families we have been building for a client, for use with Autodesk Revit. Door families (and door & window BIM content in general) are quite difficult to build as they often have a lot of parameters & setting b... Read More
New Zealand interest in Revit & ArchiCAD - still about even.
There's a lot of content being released by manufacturers in New Zealand at the moment, which is great to see.However we think that most of these manufacturers have missed a huge opportunity, what about all of those ArchiCAD users?ArchiCAD users make up around 50% of... Read More
BIM in 2010
We are all back and feeling refreshed!2010 is an exciting year for our company (and the rest of the world). As it's January loads of manufacturers are sitting down and figuring out their plan of attack for the year. It's great to see more of them embracing the move... Read More
Covering all of the BIM bases.
We are finding more & more manufacturers are coming to us for Revit families of their products. It is great to see them embracing BIM (building information modeling) & we are happy to help create the families for them. As well as help distribute the finished... Read More
What's new @ Barrington Arch
As usual we've been busy! We've been working a range of different projects in different areas, which is great. From developing BIM content (for Revit & ArchiCAD) to launching some web apps for the iPhone - more on this next week.We are currently helping to devel... Read More
Use Your BIM Content To Create A Viral Spread
As a part of each BIM design file your company offers (be it Revit or ArchiCAD), there is an interface. The interface is used to control the object's parameters & various settings. However the interface also has another very important use, one that is often over... Read More
Make Sure You Do BIM Content Properly!
If it's worth doing, it's worth doing properly!Later we've seen an increase in the number of building product manufacturer (BPMs) wanting BIM content built (for mainly Revit & ArchiCAD).Because of this a lot of "providers" are jumping on the band wagon. Some goo... Read More